Ashrafs participation – Celebration of the 66th birthday of His Majesty Emperor Naruhito of Japan

Ashrafs was honored to participate in the reception hosted by the Embassy of Japan in the Kingdom of Bahrain in celebration of the 66th birthday of His Majesty Emperor Naruhito, marking the enduring friendship and growing partnership between Japan and Bahrain.

The prestigious event, held on 8 February at the Gulf Hotel Bahrain, brought together diplomats, senior officials, and business leaders to celebrate Japanese culture, innovation, and bilateral relations. Ashrafs’ presence at the occasion reflected its long-standing association with leading Japanese brands and its commitment to strengthening commercial and cultural ties between the two nations.

As part of the celebration, Ashrafs showcased a curated selection of renowned Japanese technology and lifestyle brands it proudly distributes, including Sony, Nikon, Casio, G-SHOCK, Brother and Yakult from the FMCG segment. The display highlighted Japan’s legacy of precision, innovation, and craftsmanship—values that align closely with Ashrafs’ brand ethos.